Rackit - Bunnings

Live action and 3D I spearheaded the campaign from brainstorm to delivery, merging live-action green screen filming (including camera operation, directing talent, and hands-on shoot design) with custom 3D animation. Created all assets, seamlessly compositing live-action hand sequences with dynamic 3D environments like the Bunnings checkout interface, praised for its flawless timing and immersive scale. Hybrid Reality Designed and executed a series of broadcast commercials and magazine spreads that blended physical studio shoots with hyper-stylized 3D worlds. Directed talent in a green screen studio, then integrated footage into original 3D scenes, ensuring proportional harmony between live-action and digital elements.